Eric Ries has some great thinking that compliments my Jobs-to-be-Done approach to user needs. By framing the problem as a desired change in user behavior rather than a set of features, we give the team room to maneuver to the best, validated solution.
Came across this gem in Dave Gray’s Liminal Thinking. It’s impossible to change our governing beliefs if we don’t recognize what they are, and how reflexively we defend even the toxic ones.
“Most boundaries are convenient fictions. What divides the people who are “on” a team from those who are not? What separates one company department or division from another, or an employee from a customer? Boundaries give life structure, which makes us comfortable. But they can also be shifted, rethought, reframed, and reorganized.”
Excerpt From: Gray, Dave. “Liminal Thinking.”
Most of the bad startup ideas I hear are bad not because they’re under threat of someone’s stealing the idea, but because the founder doesn’t know what he or she doesn’t know.
Last week I reported that Evernote had removed its key competitive feature from free users. What I didn’t recognize at the time were the market conditions forcing Evernote to raises prices.
The combined “valuation” of total US unicorns is $486 billion. Their combined profit? $0.
Evernote emailed me today to let me know that they are going to limit free accounts to only 2 devices.
This is a real bummer as I’ve been an Evernote fan for a very long time. In the last few years, several strong competitors have emerged, not least of which is the free iOS Notes app that ships with every device Apple sells. I’ve stayed with Evernote because they got one important thing right early on – ubiquity. It didn’t matter where I was or what device I was using, I knew I could get my ideas in and out of Evernote. Continue reading “Evernote Cuts the Only Killer Feature It Had Left”
I’m Not Your Agent, but I’d Be Happy to Take Your Money
A couple of weeks ago I read (and immediately shared) an article called Anatomy of a Voiceover Scam. It’s a great read about how a classic overpayment scam is making the rounds through the voiceover community, taking advantage of VO hopefuls.
But the article wasn’t about what I had immediately assumed it was when I read the title. I’ve been stewing ever since. You see, I had assumed that the article was going to take on the pay-to-play voiceover markets that charge talent for the opportunity to audition for VO gigs.
The new habit I’m trying to build is to become what James Altucher calls an Idea Machine. Basically, that means generating 10 ideas per day. They don’t have to be good ideas, just ideas.
The premise is that it builds your idea muscle to the point that you can generate ideas at any time you need. I’m planning to share this experience, so if you’re already reading this blog, stay tuned.
And if you have any questions, leave them in the comments.